Privacy Policy
Last Updated: January 2026
smallbatchgoods.co.uk ("we," "us," "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website.
Information We Collect
We may collect information about you in the following ways:
- Personal Data: Name, email address, and other information you voluntarily provide when contacting us or signing up for newsletters
- Technical Data: IP address, browser type, operating system, and device identifiers
- Cookie Data: Information stored through cookies and similar tracking technologies
- Usage Data: Pages visited, time spent on site, links clicked, and referral sources
How We Use Information
We use collected information for the following purposes:
- Conducting analytics and understanding site performance
- Tracking affiliate commissions and referral activity related to Betfair Sports Betting
- Improving website functionality, content, and user experience
- Sending promotional emails (with your consent)
- Complying with legal obligations
Cookie Policy
Our website uses cookies and similar technologies to enhance your experience. We use:
- Essential Cookies: Required for site functionality
- Analytical Cookies: Google Analytics and similar tools to track user behaviour
- Marketing Cookies: Affiliate tracking and referral cookies for Betfair partnerships
You may opt-out of non-essential cookies through your browser settings. Please note that disabling cookies may affect site functionality. For more information, visit aboutcookies.org.
Third-Party Links
Our website contains links to external third-party websites, including Betfair Sports Betting and other gambling affiliates. We are not responsible for the privacy practices, content, or security of these external sites. Please review their individual privacy policies before providing personal information. Your use of third-party sites is entirely at your own risk and subject to their terms and conditions.
Your Rights
Under UK GDPR and Data Protection Act 2018, you have the following rights:
- Right of Access: Request a copy of personal data we hold about you
- Right to Rectification: Request correction of inaccurate data
- Right to Erasure: Request deletion of your personal data (subject to legal obligations)
- Right to Restrict Processing: Limit how we use your data
- Right to Data Portability: Request your data in a portable format
- Right to Object: Opt-out of marketing communications and certain processing activities
To exercise these rights, contact us at the details below.
Data Retention
We retain personal data only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, or as required by law. Analytical data is typically retained for up to 26 months. You may request deletion of your personal data at any time, subject to legal retention requirements.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or have concerns about how we handle your data, please contact us at:
Email: privacy@smallbatchgoods.co.uk
We aim to respond to all data subject requests within 30 days. If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.